Noemi Innovate Step 1 is the first step in the Noemi Innovate Brow Lamination and Lash Lift System. Its advanced cysteamine-based formula gently softens the hair's internal bonds, allowing brows and lashes to be safely reshaped while helping maintain their strength, flexibility, and overall condition.

Unlike traditional lifting systems, Innovate is enriched with conditioning ingredients that help support healthier-looking hair throughout the service. The convenient single-use sachets ensure every treatment begins with fresh product, providing excellent hygiene, reducing waste, and delivering reliable, consistent results for every client.

One of my favorite things about the sachets is knowing every client gets fresh product. I never have to wonder how long a bottle has been open or if the formula has started to lose its effectiveness.

I always monitor the hair during processing instead of relying only on timing. Every client's brows and lashes process differently, and checking the hair throughout the service helps create beautiful results while maintaining healthy hair.

Designed for licensed estheticians and cosmetologists performing professional brow lamination and lash lift services. The single-use sachets are perfect for artists who value hygienic application, consistent performance, and convenient portion control.

1. Cleanse the brows or lashes to remove makeup, oil, and residue.
2. Apply Noemi Innovate Step 1 evenly according to the manufacturer's instructions.
3. Allow the product to process while monitoring the condition of the hair throughout the service.
4. Remove the product completely before applying Noemi Innovate Step 2 Neutralizer.
   

Always perform a patch test before use and follow the manufacturer's recommended processing times.

Noemi Innovate Step 2 Cysteamine Neutralizer Sachets
Designed to be used together to safely complete the brow lamination process.

Noemi Glue Balm Strong
Keeps brow hairs securely in place throughout the service while allowing easy repositioning.

Noemi Hybrid Brow & Lash Dye
The perfect finishing step after lamination for rich, even color and beautifully defined brows.

Browmi Styling Gel
A great retail aftercare product to help clients maintain their laminated brows between appointments.

What is Step 1 used for?

Step 1 softens the hair's internal bonds, allowing brows and lashes to be reshaped during a brow lamination or lash lift.

Can I use Step 1 without Step 2?

No. Step 2 is required to rebuild the hair's bonds and lock the brows or lashes into their new shape.

Why are the products packaged in sachets?

Single-use sachets provide fresh product for every client, improve hygiene, reduce waste, and help deliver more consistent results.

Can this be used for both brow laminations and lash lifts?

Yes. Noemi Innovate Step 1 is designed for both professional brow lamination and lash lift services.

Who should use this product?

This product is intended for licensed estheticians, cosmetologists, and trained brow and lash professionals.

Key Ingredients

Cysteamine Hydrochloride (Cysteamine)

The primary lifting agent that gently softens the hair's bonds, allowing brows and lashes to be safely reshaped while helping maintain their integrity.

Argan Oil (Argania Spinosa Kernel Oil)

Rich in essential fatty acids and vitamin E to help nourish, soften, and protect the hair during processing.

Camellia Japonica Flower Extract

An antioxidant-rich botanical extract that helps condition the hair and support a healthy appearance.

Lactobacillus Ferment

Helps condition and strengthen the hair while supporting overall hair health throughout the lifting process.

Glycerin

Draws moisture into the hair to help keep brows and lashes hydrated, soft, and flexible.

Cetrimonium Chloride

A conditioning ingredient that smooths the hair, improves manageability, and helps reduce frizz after processing.

Ingredients

Aqua (Water), Cetearyl Alcohol, Ceteareth-25, Cetyl Alcohol, Cetrimonium Chloride, Phenoxyethanol, Lauric/Myristic/Palmitic/Stearic Glycerides, Polyquaternium-22, Glyceryl Stearate, Alcohol, Ceteareth-20, Hydroxyethylcellulose, Oleyl Alcohol, Laurtrimonium Chloride, Disodium EDTA, Glycerin, Argania Spinosa (Argan) Kernel Oil, Lactobacillus Ferment, Polysorbate 60, Disodium Phosphate, Sodium Phosphate, Camellia Japonica Flower Extract, 2-Aminoethanethiol Hydrochloride (Cysteamine), 1,2-Hexanediol.